Hey Mr. DJ! vs. Excuse me, Bartender?
Club, bar, and lounge owners need to be aware of certain factors when hiring a club DJ. One of the most important of these factors is the importance in remembering they are hiring talent, not just a service.
Services are aspects that need to be provided in an efficient business-like manner that focus on the task at hand and completing it in a professional manner. You ask the bartender for a drink and expect that shortly you will be provided with the said drink accurately prepared.
Owners who choose to view venue music as a service are essentially looking at it in the manner of the bar tending analogy: people want music, now lets quickly supply it.
A DJ does so much more than simply supplying the music. Jukeboxes and satellite radio services can "supply" music but is this entertainment? Certainly not.
Owners who can begin to delineate between DJ's as hired talent and not just a service will quickly learn to appreciate what the DJ can do for the venue.
Music Profiles on DJOC-An Invaluable Resource for Owners
So the owner now recognizes that the DJ is providing talent and not simply a service...what's the next step? Finding talent that is an ideal match for the venue.
Savvy owners already know their clientele and what the clientele is looking for. This knowledge explains and informs everything they already do in ensuring their venue is attractive to its clientele. From lighting and design to menu and beverage options.
Choosing talent should be no different. Is the venue a chilled out lounge that needs some music that enhances the mood while not detracting from the atmosphere? A busy bar packed with college kids on the weekends? A high energy dance club with a monster sound system? A resource like DJOC (http://www.discjockeysoncall.com) is invaluable for DC area owners in finding a club DJ.
Developing a "Music Profile" makes it simple to find talent that is suitable for the venue. Just as owners have paid attention to the clientele in providing the services mentioned above, providing talent and entertainment should be suited to the venue and clientele.
Understand the clientele and what they are looking for in entertainment. Focus on the dynamics of specific nights throughout the week and what considerations must be factored in when making the decision regarding entertainment.
Study the profiles of DJ's available and determine which ones are most likely to be suitable.
Putting It All Together
So an owner now recognizes the difference between music as a service vs. talent/entertainment. They've taken the time to study the clientele's requirements and feel they have a profile for their venue. They've checked out some DJ's they think might be a good fit.
It's time to put it together.
Contact DJOC ((http://www.discjockeysoncall.com) and discuss the options. Keep in mind the factors reviewed above so as to make a decision that will benefit the venue and provide you with a talented and professional club DJ that is perfectly suited to your needs.
When planning to get a Mobile Bar Hire, don't forget that you have the power to choose what drinks would be served in the event.By hiring mobile bar you will have the ability to serve your guests a number of the popular and most sought brands of non alcoholic and alcoholic beverages.
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